Making Your Media Matter Conference

The Center for Social Media announces the 2010 Making Your Media Matter Conference
Real Stories, Real Impact
May 12, 2010 at American University
Making Your Media Matter is a conference for established and aspiring filmmakers, non-profit communications leaders, funders and students looking to learn and share cutting-edge practices for making their media matter.
Fee $100, Students $50
Wednesday, May 12, 2010
9:00 Registration and Demos
- Continental Breakfast
9:45 Welcome from CSM Director Pat Aufderheide
9:55 Introduction by CSM Associate Director Alison Hanold
10:00-11:30 Strategic from the Start - Developing synergies to build your conversation
- Moderator: Lisa Smithline, Cultural Front Productions
- Meg McLagan, Director of Lioness
- Patrice O’Neill, Producer of Not in Our Town
- Dennis Palmieri, ITVS
- Debra Koffler, Conscious Youth Media Crew
11:30-11:45 Raffle & Shout-outs
11:45-12:50 Lunch (with round table ethics discussions)
1:00-1:15 Reports from lunch discussions
1:15-2:00 Honest Truths: Documentary Ethics In Practice
- Group Discussion with Pat Aufderheide
2:00 Networking break
2:30-3:00 Spotlight Stand Up on new tools and research
- Impact measurement tools: Jessica Clark, Center for Social Media
- Funders’ Approaches: Alyce Myatt, Grantmakers in Film + Electronic
Media
- Going Green: Larry Engel, American University
- Working with Nonprofits: Shaady Salehi, Active Voice
3:00 Meet the Presenters, Visit the Demos
3:30-5:00 Fiction for change: How are narrative films making a difference?
- Moderator: Claudia Myers, American University
- Lisa Cortes, Producer, Precious
- John Schreiber, Participant Media
- Sebastian Dungan, Producer, Transamerica
5-5:30 Networking break
5:30-7:00 Keynote: Strategic Design in Social Issue Media
- Keynoters: Pamela Yates and Paco de Onis, Filmmakers of The
Reckoning
7:00-9:00 Reception with light dinner


